Who Made Your Pants?

Gorgeous Pants. By women, for women.

Recipe for a pa…

Recipe for a pants business


Take one unhappy woman

Add counselling

Stir gently until she likes herself

Watch the bubbles of an idea start to form

Stand back – there will be fireworks.


Add friends to stabilise

Heat continuously.


Remove from unfulfilling job

Add one group of women who want jobs, a bunch of fabrics that were about to be thrown away, the generous support of more people than you’d expect, a huge pinch of optimism, a dash of ambition, a ladle of naiivety and a thirty seven pounds of determination.


Occasionally, drop in surprises.


Change the recipe.




Leave this mix on a gentle heat

Unexpectedly boil occasionally

Watch our for unexpected bubbles, blips and explosions

Taste often, season, taste again




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